#74. Amy Shark - All Loved Up (#36, 2018)
7th of 2018
I feel like I have to issue amends for Amy Shark. It's an inevitable part of the process that not everything with this list will hold up to scrutiny over the years. I look back at lists I've made over the years and want to shuffle things around. It's been a good 3 years since I started making this list and it's inevitable that it won't all sit perfectly. That probably includes things I haven't even reached on this list to some extent, though I find myself mostly content with it for now.
It's been nearly a year since I last had Amy Shark appear on this list so I haven't had an appropriate chance to mention this. Back in January, I caught "C'MON" (#928) on my shuffle playlist. This was an incredibly chance encounter because a few weeks later I'd load the newest Hottest 100 onto it and suddenly it'd fall so far down the priority list that I genuinely might not hear it again for years. As these things often happen, because it didn't have my entire attention, I couldn't lock into my own recalled feelings and it just kind of jumped out to me. I rather enjoy the song now. Measuring it on what the song is actually doing, rather than my own idealised version of it, there's something worthwhile. The instrumental doesn't take too many bold risks, but the gravitas comes across. I see the vision, and though I'll spare myself the task of re-sorting this entire list, know that the previous position is not doing it the justice I would like. That concludes the minutes of the previous meeting, let's get on with the current agenda.
I did not have the best first impression of Amy Shark (#871). Learning that she's also a landlord did not help either. The road to rehabilitation is a long and largely pointless one. When she's getting these Hottest 100 entries, she's getting my money either way. It's just a nice cache to have because I am sincerely not a hater and I don't want to be. I managed to prove myself somewhat open minded around the release of her debut album because she just casually released my favourite song of hers, and I wasn't at all shy with my enjoyment of it.
We have to get the elephant out of the room. This is a Jack Antonoff song. You could be forgiven for just thinking it's his non-union Australian equivalent, but it's the real deal. This is getting him at a pretty high demand part of his career, as he was just done with co-producing half of Taylor Swift's latest album "reputation". As a matter of fact, that might just have been the thesis statement on here because something that clicked with me pretty quickly is how much "All Loved Up" sounds like "Call It What You Want". That's the Taylor Swift song obviously, in case the title still only makes you think of Foster The People, it's important to consider all of the perspectives here. I'm a big fan of "This Is Why We Can't Have Nice Things" so I know what it's like to have Taylor Swift take some of the most specific of song titles away. If I can fit it in, I might even have another story like that on this same album, because Taylor Swift's villain arc just knew no bounds at the time.
It's a superficial similarity I would say. You won't spot a familiar melody or anything like that. They're just both very washed out songs with echoed background vocals and a pre-chorus melody that feels like it's stepping over what was previously established. There's less than 10 seconds difference in length between them with very similarly reserved bridges. I know, I can't believe it either. There's history of producers doing this with Australian artists. Max Martin & Dr. Luke produced The Veronicas' "4ever" and P!nk's "U + Ur Hand" at around the same time and largely got away with it. Australia is the country that made both "Sexual" and "What Lovers Do" big hits, two versions of "Macarena", two versions of "Waiting For A Star To Fall", two tropical house versions of "Fast Car", we just do not seem to care.
I also don't really care. Mainly because it's funny, but because I like trying to pick out and ascertain the advantages in either case. Usually the winner is just marketing and I don't really get my wish, but it's fun to think about. Is Amy Shark ever competing with Taylor Swift? Oh absolutely not. I do like to think of this one as the slightly improved second attempt though, as "All Loved Up", just has all the extra dynamic range to get more out of it. Every moment of it just pops out.






