#455. DMA'S - The Glow (#52, 2020)
39th of 2020
At last, we've got DMA'S breaking away from the stereotype. They're more than just ballads and low to mid-tempo songs that could still be considered ballads. We're looking at the title track to their 3rd album and it's one where they do occasionally play around with the influences. I don't just mean in the manner of "Criminals" (#984), but like on the opening track "Never Before", which feels like an even more faithful recreation of Madchester than their earlier song "For Now". The most popular song on this album is still the low to mid-tempo ballad, but I'll also allow it, after all, there's a reason I can't say the name of it yet.
For "The Glow", we've got DMA'S pivoting into an up-tempo rocker that's very much in their wheelhouse even if it's not something they're often caught doing. It's the kind I like too. One where the guitar isn't necessarily just a preset mood, but something that actually engages with the pace of the song. It shifts in and out with a surprisingly high bar of intensity that feels comparable to My Bloody Valentine for brief moments. There's also a steady throughline to make the whole thing just feel like a runaway train without brakes. I only want to dock it something because I've been on a 15 week streak of always putting in at least 3 paragraphs on these things, but you have to understand it's so difficult to write much about DMA'S.
Okay I suppose I can share one bit of silly curiosity. If you look up this DMA'S album, you might discover that it actually hit #1 in Scotland, the only #1 chart position the band have ever achieved in their career, which suggests some regional popularity. In the interest of making the charts make sense, I must reveal that it's a largely incongruent chart. My understanding is that suppliers of streaming data were not differentiating the source of streams within the United Kingdom. Since they can't isolate the streams, Scotland's album chart is essentially a pure sales chart. The week DMA'S were #1 in Scotland, the #1 album in the UK was "Legends Never Die" by Juice WRLD. That week, it spent its solitary week on the Scottish chart at #56. Exercise caution when reading Wikipedia tables, Ultratip is not nearly as prestigious as Ultratop. Huzzah, the streak will remain for another 10 weeks.
#454. DJ Snake (feat Bipolar Sunshine) - Middle (#17, 2015)
48th of 2015
DJ Snake is such a chaotic entity in the pop charts. His time in the spotlight wasn't particularly long, but while he was making hits, you could guarantee there was a careful selection process that meant he was never going to coast. Every DJ Snake hit is in some ways weird, unique, or just utterly deranged. In the middle of all of this is "Middle", one of his least gimmicky singles that managed to worm its way into becoming a massive hit. I guess people just liked it. I know I did.
My introduction to DJ Snake was in 2013 thanks to his semi-viral early single "Bird Machine". It's immediately memorable as a novelty trap record, and I can never forget the further novelty Christmas version of it. I don't know why it exists but I love it. Technically this wasn't really my introduction to DJ Snake, because by this point he'd started to gain some attention as a producer for hire, working on notable singles for Pitbull & Lady Gaga.
The real big breakout moment for DJ Snake though was obviously "Turn Down For What", the seemingly out of nowhere hit that proved there was a mainstream audience for the kind of trap music that "Harlem Shake" made appear shockingly out of place, and also a chance for Lil Jon to thrive a whole decade after he was at the peak of his powers. The song was helped by an incredible music video that manages to perfectly fit the song while gradually upping the ante to be provocative and eye-catching as it goes along. It's gotten more amusing now in hindsight to realise that it was an early directing project for the Daniels, who would go on to win big at the Academy Awards for "Everything Everywhere All At Once", a film where I don't have any exciting contrarian opinions to throw out there, I think it's utterly fantastic. One of the oldest apps I've got on my phone is the 'Turn Down For What' button, an app that just exists to play a short clip of the song, what more could I possibly need?
This success continued into the next year and suddenly DJ Snake was getting his name attached to some seriously big hits, including one particularly large one (any day now I'll get to it). "Middle" came at the end of the year as something of a sleeper hit, climbing into the ARIA top 10 two months after release in December. This puts it in the interesting position where it's hard to tell if the song had its potential cut by being a late hit, or if it was perfectly placed to be one of the hits of the (Australian) summer and thus it landing in the top 20 was the optimal finish. This is a great time to bring out my Instagram vote counting spreadsheet and what I can tell you from this, is that halfway into the votes I counted, it was sitting in 20th place but rose to 15th by the end. It received 40% more votes in the second half. By comparison, that other very established DJ Snake hit climbed from 6th to 3rd, but only had a roughly 25% increase. You can attribute some of this to a tendency for big crossover hits to gradually ascend, but with the extra-large gains for "Middle", it's fair to say that people were still discovering it in January.
I haven't mentioned Bipolar Sunshine yet because it might be reasonable to say that he's just the tag-along for this one. I do have to note that I was made aware of him before this single, though I only really remember his song "Deckchairs On The Moon" with thanks to its memorable title (it's pretty good too). I don't recall seeing any major push for him after the success of "Middle". He's still making music but none of it has ever really crossed my path. I got weirdly excited seeing him manage to get this huge hit to his name though.
Maybe I lied about "Middle" not being a gimmicky song. It has that notable feature of a chorus that almost doesn't have any words, just a big drop that occasionally inserts a faint singing of Bipolar Sunshine's hook along the way. I don't think the songwriting principles are considerably different to some of his more novel sounding singles, but without a principal joke to it all, it just feels like a song that's meant to be enjoyed on more regular merits.
#453. Joji - Glimpse of Us (#10, 2022)
45th of 2022
Something that crosses my mind when I read music charts is the simple matter of what a chart run is supposed to look like. This is something that's changed a bit with consumption habits. Maybe we all like to think of the classic parabola: Debut low, gain some traction, hover around for a bit and then slowly descend. I always like looking at chart runs like Sam Sparro's "Black and Gold", where you can pinpoint the exact moment the song reached national importance.
In the age of streaming, I don't think this is the standard model anymore. With social media that prioritises the happenings of the last 24 hours, this can't possibly be the standard model anymore. It's possible to find new reasons to be newsworthy, and word of mouth can still emulate it a little, but that's something that I feel also reaches its apex very quickly. Anything that sticks around for too long comes across as the machinations of record labels plastering the songs everywhere. Totally valid still, but it never feels like the organic ascent that it's supposed to portray.
There's solid evidence to back this up too. You can look at any single released in the last 6 months on last.fm that wasn't a crossover chart hit and its listener chart will likely show a familiar pattern. There's a big spike on the first Friday, a rapid decline on the weekend (people don't like new music on those days) and then a second, smaller spike on the Monday. Then it just quickly fades out into the pack of irrelevance for the rest of its days, allowing for a potential spike on album release or any notable artist news. Parabolas are out, inverse power graphs are in.
This is something that still happens to an extent with songs that do crossover, but primarily the ones that find it difficult to get radio traction, either because they're independent, or they're just not suited for the format, or both. One of the most common chart run patterns I see nowadays with this are singles that have a decent start out the gate, pick up some virality in the middle of the week, and best utilise that in the second week on the chart (or alternatively, they're just plucked from obscurity on some random day of the week and it's the second week that gets the bigger share). When this happens, it feels most normal to me. The rate of descent can vary, depending on how quickly everyone moves on from it, but it's this idea that you peak very quickly, likely to stand out on the End Of Year chart when you're one of the lowest songs for your peak position, if you make the cut off at all.
"Glimpse of Us" is one of these songs. It debuted at #81 on the Australian Spotify chart on Friday and reached #1 by Wednesday, which when converted to ARIA weeks, meant that it climbed to #1 in its second week. The song had already peaked in the middle of this second week, which meant that by the time the charts came out, it was already clear that it was crashing back down and its reign would be over a week later. A month later and it was diminished to generating half as many streams as it did at peak. The chart run was still respectable in the long run because the ceiling was so high in the first place, but it remains as one of the least successful #1 hits of the decade so far, only really outpacing the songs that exemplify this chart run standard even better (remember that Britney Spears & Elton John #1 hit in 2022?). Still, Joji got that trophy, and remains a tremendously ridiculous answer to the question of 'What song knocked "Running Up That Hill" off the top spot?' (technically there are two answers to this, but Joji did it first).
Despite all of this, it's not even Joji's weirdest contribution to the #1 hits canon. I'd planned to make this connection many months ago so it's genuinely a coincidence, but I have to bring up his Pink Guy persona. There was a little dispute at the time for how it got started, but it's now generally accepted that the 2013 "Harlem Shake" viral video meme was started by him. It's tremendously funny to me that his legacy is being the primary person responsible for two of the most disparate #1 hits possible in the 21st century. Even by Joji standards, "Glimpse of Us" is a tremendous pivot.
Something I often wonder about is how important lyrics really are to hit songs. I'm very guilty of having them breeze by me through repeated listens, not giving it a second thought. Given the passive experience of listening at times, I can readily believe that we're more driven by mood & melody. Maybe exceptions come along when individual lyrics go viral for the right or wrong reasons, but even then, I sometimes feel like the experience is one that rewards a general direction and template, rather than combing through for overall brilliance.
I just think about this with "Glimpse Of Us" because it belongs to a group of hit songs that have serious problems with the moving on in relationships. It's one thing to think it, but another to make it your primary statement. I see a lot of it lately because it seems to be the only thing sombr can write about, and there are many such cases where the singer just doesn't come off in the best light. There are so many meme templates built around this idea of a girlfriend suspicious that he's thinking about another girl, and this song is Joji just admitting it. I guess if I squint my eyes at it, there's a pathetic misery to the way he's singing it, like he's not exactly proud of having these feelings, I just wonder in an age where there's talk about male manipulator music, if there's a reason why we keep getting songs like this that seem to play into the trope. Are we rewarding them by chance, by pity, or through an understood experience. I'll give Joji the benefit of the doubt here but geez man, just keep those thoughts to yourself.
#452. London Grammar - Wasting My Young Years (#61, 2013)
55th of 2013
A hampering experience when it comes to looking at and analysing music charts is this often distracting feeling that initial hype probably matters too much. It's something that comes to mind a lot when looking at old UK charts, where everything debuts high, and drops fast to make room for the next week's set. There's no stopping to smell the roses, so nothing ever really feels like it's connected, just a series of artists accumulating all their capital to get as high as possible, and the material itself being less important. Artists that are exceedingly popular are the kinds who are entering charts within certain thresholds with literally every major release they put out, and that's the kind of result that makes it feel less impressive.
If this was true in the age of physical singles, it's gotten even truer in the age of streaming. We're encouraged to check things out the day they came out. Some stick the landing, some don't, but I look at things like the Aotearoa Hot Tracks chart and it feels like there isn't always enough time to be truly discerning about it. A list of what are the most popular artists releasing new songs that week wouldn't look much different to what the actual chart shows, and funnily enough, with many chart rules tightening to stop the moss gathering, this is the kind of chart that we seem to be guided along to. One where you're either hot or you're not, and the illusion that a great song can cut through the noise feels taken away.
I think about this with London Grammar because they scored three top 40 hits in the UK in the space of 9 months, and then never did it again. Deep down, I know these are popular songs, and credit has to be given for starting with it from scratch, but does anything about a Top 75 chart run of 31-48-out look inspiring to you? Runs like that just make it feel like the curiosity was a mistake, and not something worth pursuing.
I'll get out of this negative spiral though because I do want to compliment London Grammar. While I had enjoyed "Hey Now" (#622), this was the song that had me buying into London Grammar, literally. If we want to get back on the topic of lyrics as a whole vs. lyrics as a context-free grab, then I think this is a particularly interesting one that carries a greater gravitas than is actually intended. We're looking at a story of infidelity and betrayal and framing it around the title phrase is quite a way to show the stakes of it. It feels just brutal as a statement.
#451. Ocean Alley - Stained Glass (#54, 2019)
38th of 2019
triple j must froth at the chance to keep doing it. Oh hey look, it's your recent Hottest 100 winners, and they've already got a new song out. Ocean Alley might be the quickest to do it (unless you count The Rubens' Like A Version) when "Stained Glass" came out a few weeks later. It might feel very disappointing when you've got all this hype and then the song doesn't even make the top half of the list, but maybe it shows what happens when the later single (#608) steals all the thunder. You look at the voting list and "Infinity" carries so much more aura than "Stained Glass", one of Ocean Alley's more low key entries.
There's a spectrum of songs about drugs in the Hottest 100, especially during the 1990s. We cover all the bases, with The Cranberries' outright rejection on "Salvation", Ammonia's apathy in...well, "Drugs", while Mindless Drug Hoover and to a lesser extent TISM took giddy delight at the thought of it. It would be wrong to not acknowledge Cypress Hill in this as well, and maybe The Shamen as well, though they'd need to give up the kayfabe. On the whole, the Hottest 100 voting audience seems pretty on board with the idea, which is probably the least surprising thing you'll hear all day.
Ocean Alley probably don't even belong in this conversation, but for all these years, I've only been able to think of "Stained Glass" as the song that has that one offhand lyric that seems to be admonishing someone for the lifestyle. I don't think that's the song's actual stance, otherwise I've severely misunderstood the Ocean Alley brand, but if I've spent all day contemplating isolated lyrics, then I have to include this last one. Otherwise, I can maybe see why the full enthusiasm wasn't there for this one, but as someone who hadn't really bought into that full Ocean Alley hype at the time, I like this more tamed for radio kind of arrangement from them. We've got the same build-up and climax as "Knees" (#972), but it feels like it fits together a lot better. One of the first times I was really won over by Baden as a vocalist too, he's really capable of being a rock star when he chooses to do it.

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